Timeframe: Fall 2014
Stated Challenge: Fifteen weeks ago we were tasked with the problem of helping newcomers to the City of Jackson feel more at home. To find the real problem facing the city from the large-scale one given to us, we conducted user research with a various of methods including interview, survey, problem prototyping, etc. Finally, we narrowed down the problem to be lack of information access for people to engage with City of Jackson.
Project Outcome: Our final solution is Gabble, a crowd-sourced website that helps newcomers quickly find information about the city, and for current residents to share the best resources around town. But our product is about more than simple information aggregation, for there are many possible connections between people in the physical world that this website has the potential to create. This potential spans from lists of the best book clubs that can get a newcomer to find a group of friends, to a list of the top playgrounds that allows parents and children to explore the city together, to visitors to the city that can connect to the best festivals in Jackson...and perhaps, might be tempted to stay.
Methods of Producing: Gabble allows people throughout Jackson to browse through the city’s top resources, from the best coffee shops, to the best nature trails, to the best ways to get involved in the community. In addition to browsing, citizens can also add their own lists and share them with their friends. What's more, a report system imbedded in the application allows the citizens to become the administration of the community, and to have full ownership of what the website becomes.
Sustainability: Gabble will be handed off to and maintained by Experience Jackson, the Visitor’s Bureau for the City, which has been an important collaborator with the team over the past fifteen weeks. The Visitor’s Bureau will be able to use Gabble as a new tool to help visiting residents get the most out of their experience in Jackson. Residents across the Jackson community are encouraged to visit Gabble, and begin adding and sharing their own lists today. The launch of the website is free and open to the public. To ensure the sustainability of the product, we as a team created various of deliverables to hand to Experience Jackson including the sustainability plan, Gabble user guide, and Gabble maintenance guide.
The website can be viewed at:http://welcome.experiencejackson.com/